Brandon Waring - Ma, Boston
Web Design: Web Design & SEO Company

Don’t be fooled by some web designers. Many say that they can ensure search engine optimization but now a days, a rare few can. About 98 % of web designers who say they can guarantee SEO, are lying. This is not intentional. It simply must be that they have not figured out a way to beat the growing system. They may know a way to beat the system that was being used 5 years ago, but what is important is what is happening now.

Google has changed the landscape by rejecting tricks like spamming, and ghosting. So what works now and what do you need to know about your web design?

Natural search, the searching that is not sponsored or paid for but is the result of keyword selection and placement, is the first step in SEO completion. It is a fairly simple idea. Users will type the keywords they believe are most relevant to the type of business they are looking for into the search field of their favorite search engine and the spiders (software the search engines use) will scan the internet looking for matches to the words the user typed in. Keyword placement and density tend to increase the chances for a match but this can be tricky as Google is very wary of scams and tricks. It is important to have natural search as a main method of SEO. That way you are guaranteed to get traffic within your website!

Sponsored search like pay per click advertising (PPC) is a search engine marketing technique that requires you to pay a fee every time someone clicks to your website from an ad you’ve placed in a search engine’s results ( Google Adwords, Yahoo Pay Per Click, etc). The more you agree to pay per click (or bid) for a specific keyword and the more effective your ad, the higher your site will rank in the paid search results. According to Jupiter Research, online marketers will spend $7 billion dollars on PPC advertising by 2010. This is a good way for a new website to achieve instant visibility but like anything else, there are tradeoffs. It can be expensive and there is no guarantee that a user landing on your site will become a customer. So it is definitely something that a user would have to think about. Are you willing to go to expensive lengths for SEO, or would you chose the less expensive road?

Some companies guarantee to submit your website to hundreds of search engines, however this is not necessary! Don’t waste your time. Honestly, the only search engines you really need to pay attention to are Google, yahoo, ask.com, and msn. Other than that, many users wouldn’t pay attention to them.  There is really no need to have more!

One thing to remember is to have patience! There are numerous websites out there in cyberspace with hundreds of thousands of new ones every day. You cannot expect your website to show up in the first ten results of a Google search the morning after it is launched. You have to understand that it can take between two and six months for even the most highly optimized site to be indexed with the major search engines. If after a while, nothing seems to occur you may need to switch your strategys and possibly turn to Media Monster web design. They are known for beating the system and producing results. With a 100% guarantee of SEO satisfaction that are your best bet! Try them out, you wont be sorry.  They will show you all of the newest tips to helping your website traffic grow such as taking advantage of every key word opportunity! They will help you with images and text and teach you the lingo. Together you can work as a team to fully optimize your website! In the end, the SEO strategy you choose depends on the nature of your business, your overall marketing budget, and your revenue goals. Make sure you fully think about what type of strategy is best for you. If you have questions regarding strategies feel free to call media monster anytime. They would be glad to assist you in any way possible!

Media Monster webdesign offers custom website design for all size businesses. Our full service website design company only hires exceptional website designers. Please contact us today at 978-921-0012 for your next web site design project.